Strategic Plan

Create a new business strategy around a new market segment

We have recently been approved as Canada Digital Adoption Plan Advisors and therefore need to develop a unique strategic plan to successfully target this $4 Billion Canadian initiative over the next 4 years.

• defining/entering new markets, delivering new products/services, defining/designing and evaluating competitive advantage.
• recommendations for business process optimization, performance management.
• organizational design, attraction/retention strategies.
• create strategic marketing plan

• Coordinate and communicate your milestones, progress and challenges with the team, project manager and Founder.
• Plan, manage and regularly report progress to client
• digital marketing
• project planning & management
• business analytics including competitor analysis
• marketing strategy

• A representative of the company will be available to answer questions from students in a timely manner for the duration of the project - implementing "mentor office hours" and a Slack channel for regular team communication.
• A representative of the company will be available for a pre-selection discussion with the administrator of the internship program to review the project scope.