Digital Content Creation
Project scope
Categories
Communications Digital marketing Creative writing Social media marketingSkills
digital content marketing content creation email marketing social mediaWe hope to revamp our social media and email marketing content to attract more customers.
We would like students to help us create content that is aligned with our vision, mission, and sector.
This will involve several different steps for the students, including:
- Familiarizing themselves with our companyโs products, marketing goals and target market.
- Researching factors affecting the quality of digital content.
- Recommending changes to existing digital content and designing new social media posts and emails.
- Recommending and designing new digital content not already used by our company.
Bonus steps in the process would also include:
- Testing and improving designs based on feedback.
By the end of the project, students should demonstrate:
- Understanding of our companyโs products and goals
- Understanding of factors affecting the quality of digital content
- Recommendations for improving existing digital content
- Recommendations and designs for new digital content
Bonus steps would include:
- Improving designs based on testing feedback
Final deliverables should include
- A final report.
- A 10-minute presentation.
Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:
- Our current products and digital content
- Our customer and industry insights
- Input on choices, problems or anything else the students might encounter.
About the company
At Soul Pool, we offer a variety of services designed to support and enhance the artistic journey for other musicians and artists. We help others reach their potential: in the following ways:
Event Management: We provide a full-service event planning and design team. Our goal is to ensure a stress-free experience from start to finish, making each event unique and memorable. We guide our clients through every step, ensuring that their event, whether it's a music concert or an artistic showcase, is a seamless success.
Music Production: For those looking to find or refine their sound, we offer comprehensive music production services. This includes studio time, access to live musicians, and collaboration with dedicated producers. We work closely with artists to help them realize their musical vision, whether they're recording their first track or an entire album.
Visual Arts and Marketing: We understand the importance of aesthetics and reaching the right audience. Our team specializes in the visual presentation of artistic work, from the design to the release. We ensure that the final product not only looks great but also reaches the intended audience effectively, enhancing the artist's visibility and impact.
In essence, we're a community of artists helping other artists, providing the tools, expertise, and support necessary for them to excel in their artistic endeavours. Whether it's through organizing events, producing music, or crafting marketing strategies, we're dedicated to helping artists and musicians bring their creative visions to life.