Foreign Market Promotional Material Development

Closed
IndiGrowth Health Wellness Healing Inc
Victoria, British Columbia, Canada
Clayton Hobbs
CEO
(2)
3
Project
Academic experience
80 hours per learner
Learner
Anywhere
Advanced level

Project scope

Categories
Market research Product or service launch Marketing strategy
Skills
marketing strategies marketing materials promotional materials foreign market marketing selling techniques research
Details

Together with our marketing team we would like for you to design new promotional material for an international market where we will soon be selling our products. This November our company will be participating in the China Interntional Import Expo and our Licensed Natural Health Products will be showcased to the world. . Based on insights from our marketing team and your research, you will develop promotional marketing materials for our existing media and make recommendations on alternative media to consider.

We believe this project will involve:

  • Researching the foreign market where we have recently expanded, China
  • Assessing our existing marketing strategy and efforts.
  • Recommending supplementary marketing tactics.
  • Designing sample promotional material for various media.

We are looking to improve the results of our existing foreign market campaigns and gain alternative perspectives on potential marketing tactics.

Deliverables
No deliverables exist for this project.
Mentorship

Weekly meetings with a dedicated company member. Email contact with a company director.

About the company

Company
Victoria, British Columbia, Canada
Consumer goods & services, Hospital, health, wellness & medical, Individual & family services

IndiGrowth Health Wellness Healing Inc. was established in 2019 and offers products and services that improve their client’s overall health and wellness. IndiGrowth has launched two natural health supplements, and applications for NPN licenses for both products have been received by Health Canada (regulatory licenses expected before Decemeber 2021). IndiGrowth’s supplements are manufactured in Canada and meet Health Canada's NHP regulations The company is looking to begin domestic and export sales with target markets being: Canada, China, USA. The company is in the process of registering for trademark registrations for its Brand name and logo as well as all product marks. The company is looking to add a services platform to it's website which will onsite of Online Health Services such as Certified Health Coaching and Professional Licensed Counselors. This platform will be unique and one of the most comprehensive Online Wellness platforms available