Digital Marketing Strategy
Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
We want students to help us develop a digital marketing strategy to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us.
The main questions we’d like students to help us answer are the following:
- How should we promote our company?
- What social media channels should we utilize?
- What budget is appropriate for advertising?
- What messaging should we use?
- What tasks will learners need to complete to achieve the project goal?
-
Final deliverables should come in the form of a report and/or presentation that clearly identifies what channels are best to leverage and how to advertise properly in order to engage our target customers.
- What is the main goal for this project?
-
We want students to help us develop a digital marketing strategy to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us.
The main questions we’d like students to help us answer are the following:
- How should we promote our company?
- What social media channels should we utilize?
- What budget is appropriate for advertising?
- What messaging should we use?
- What tasks will learners need to complete to achieve the project goal?
-
Final deliverables should come in the form of a report and/or presentation that clearly identifies what channels are best to leverage and how to advertise properly in order to engage our target customers.
Supported causes
About the company
- https://www.b12give.ca
- 2 - 10 employees
- Environment, Technology
Be One to Give is an on-demand B2B delivery app for food business operators along the supply chain. We operate like UberEats however we provide food business operators with the tools to eliminate avoidable food waste in their daily operations. We do this by leveraging data-driven technology and streamlined logistics to redistribute surplus food to food insecure communities across Canada.