SEO Improvement for Insider's Edge (Consultancy Services)
Project scope
Categories
Communications Market research Competitive analysis Sales strategy Website developmentSkills
service industries pinterest social media search engine optimization wordpress research backlinksThe main goal for the project is to improve the search engine optimization (SEO) for Insider's Edge's educational services. This will involve researching other educational service companies in the area, conducting an SEO analysis, creating keywords, adding SEO to the current WordPress website, and generating backlinks through various other websites such as Instagram and Pinterest to reach a larger audience. At the end of the project, students will build and present to me their findings including improvements and suggestions to Insider's Edge SEO as well as the company's website, social media, etc.
- Research and analysis of other educational consultancy services in the area including a SWOT analysis on these competitors
- SEO report with recommendations for improvement
- Creation of relevant keywords for the educational services industry
- Implementation of SEO on the current WordPress website
- Generation of backlinks through Pinterest and Instagram, and other social medias to improve website reach
- Presentation outlining improvements and suggestions
Students will be supported via the following measures:
- Frequent project check-ins (Bi-weekly meetings)
- Access to WordPress account
- Guidance along with other research resources will be provided to aid on keyword optimization searching and research
- Knowledge on competitors and local educational consultancy companies will be provided to help students on research and analysis
Supported causes
Quality educationAbout the company
At Insider’s Edge, we’re driven by a singular mission: to bridge the gap between university students and the dynamic world of finance. Created with a passion for nurturing the growth of aspiring finance professionals, our platform emerged from the need to provide a helping hand to students navigating their academic journey and aspiring to thrive in the finance industry. We understand that the most valuable insights come from those who have already walked the path, which is why we gather wisdom from seasoned individuals within the finance sector and those who were once in your shoes. Through their experiences and expertise, we aim to equip you with the practical knowledge and guidance that textbooks alone can’t offer. Insider’s Edge is more than a blog – it’s your conduit to real-world insights, empowering you to make informed decisions, shape your finance career, and flourish in the exciting challenges that lie ahead.
Portals
