Social Media Presence

Closed
Moonbeam Trading Company
Brampton, Ontario, Canada
Mark McDonald
President & CEO
(2)
1
Project
Academic experience
60 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Digital marketing Website development Mobile app development Software development
Skills
online auctions brand awareness marketing digital marketing social media marketing e-commerce social media zoom (video conferencing tool)
Details

Moonbeam Trading Company has completed phase1 (website redesign and development) and now requires work on phase2 which is

social media marketing presence and/or mobile app development.

The social media component of the project will be in alignment with the newly developed website which is scheduled to go live on April 1st 2022 and will consist of creating a company presence on Facebook, LinkedIn, Twitter and Instagram.

The mobile app will be integrated to the newly developed website and Moonbeam's eCommerce store and future online auction site.

This project is the second phase of a broader digital marketing initiative to create greater brand awareness for Moonbeam's products and services.

  • Best new design and style for mobile app (emphasis on eCommerce)
  • Social medial marketing best practices
  • Other recommendations
Deliverables

1. Initial zoom call with the company owner to understand the objectives of the project Q & A session.

2. Review of the newly designed Moonbeam Trading Company website from a (UX) perspective.

3. Review of Moonbeam Trading eCommerce site.

4. Bring forward creative ideas for design and content.

5. Company founder will provide the project timeline and deliverables.

Mentorship

As this is a priority project students will have a daily point of contact to answer any questions and provide direction related to the successful completion of the project. From a mentorship perspective students will have access to the company founder to provide specific business insights related to the daily operations of Moonbeam along with specific coaching and mentoring in the technology sector, and career development into other business industries.

About the company

Company
Brampton, Ontario, Canada
Agriculture, Manufacturing, Trade & international business, It & computing, Construction, engineering & trades

.Moonbeam Trading Company provides consulting services in the technology sector which include cyber security, data sciences, and a variety of applications relates services. The import portion of our company actively sources products globally and makes them available through our ecommerce store. Our Agri-foods business is focused on year round production of micro-greens and other cultivars. The housing and manufacturing operations focus on providing localized employment ranging from product production and distribution to design planning and skilled trades.