Sponsorship Proposal for Supporting BIPOC Communities
The main goal for the project is to create a proposal that will attract companies to sponsor events focused on supporting BIPOC communities, particularly aimed at providing lower barrier experiences for BIPOC women and nonbinary folks. The proposal should outline the benefits of sponsoring these events and how it aligns with the company's mission and values. This will involve several different steps for the students, including: - Researching and understanding the mission and values of Undercover Consulting. - Gathering data and information on the events organized by the mindfulness and yoga facilitator. - Creating a comprehensive proposal outlining the benefits of sponsoring the events and how it supports BIPOC communities. - Developing a strategy to approach potential sponsors and pitch the proposal effectively.
Mindfulness Course for Black Women
The main goal for the project is to design a mindfulness course specifically tailored for black women, incorporating meditation and relaxation techniques that are culturally relevant. The course should address the unique stressors and challenges faced by black women and provide practical tools for managing them.
Blogging
Our company advertises thousands of products online. We want to create a blog to strengthen our marketing. We would like to collaborate with students to create blog posts that drive more traffic to our website. This will involve several different steps for the students, including: Familiarizing themselves with our goals, target market, products and services. Recommending topics for our blog posts. Drafting blog posts relevant to our business. Revising blog posts based on feedback. Bonus steps in the process would also include: Recommending ways to market our blog.
Developing an Up-Sell Product
We want you to help us develop a new product that will appeal to our target customer, which we can offer as an up-sell to our existing product(s). To accomplish this, we believe you should focus on: Conducting customer interviews to understand purchase decisions and needs. Defining customer segments that we could target. Brainstorming potential product ideas. Developing marketing messaging and sales strategy for the new product. We hope this new product will increase revenue and grow our customer lifetime value.
Marketing Intern - Grow a Facebook Group
We’re looking for a student to help us source, curate, develop, and post the content implementing strategies to increase awareness and nurture engagement in our facebook group. We are a health care company in the elder care space, looking to help families find caregivers. This project needs someone who is willing to help caregivers find meaningful work, share resources in the group and build trust amongst families and health care workers. Someone who is willing to engage and ask questions that could help grow our business by providing this group with the right tools.
Strategic Prospecting - Find Caregivers and Careseekers
To become a proactive sales team, we need assistance developing an outreach process. We would like to equip our sales team with a plan that guides them in researching new prospects, identifying key contacts, and reaching out with compelling messages. We would like you to create a simple step-by-step strategy for prospecting in our target market. We need students to find caregivers and people who are looking for elder care, get their information and add them to our directory. We need a list of about 20 more caregivers across Canada and 20 families looking for in-home elder care.
Blog Writing for Home Care
We want students to help us develop a digital marketing strategy to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us. The main questions we’d like students to help us answer are the following: Blog writing Digital marketing strategy Digital marketing plan, including SEO plan, PPC campaign plan, e-mail marketing plan, social media marketing campaign plan, content calendar, etc. (depending on client's needs) Web analytics, evaluation, and control of the digital marketing plan
Blog Writing for Home Care
We want students to help us develop a digital marketing strategy to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us. The main questions we’d like students to help us answer are the following: Blog writing Digital marketing strategy Digital marketing plan, including SEO plan, PPC campaign plan, e-mail marketing plan, social media marketing campaign plan, content calendar, etc. (depending on client's needs) Web analytics, evaluation, and control of the digital marketing plan
Strategic Prospecting - Find Caregivers and Careseekers
To become a proactive sales team, we need assistance developing an outreach process. We would like to equip our sales team with a plan that guides them in researching new prospects, identifying key contacts, and reaching out with compelling messages. We would like you to create a simple step-by-step strategy for prospecting in our target market. We need students to find caregivers and people who are looking for elder care, get their information and add them to our directory. We need a list of about 20 more caregivers across Canada and 20 families looking for in-home elder care.
Strategic Prospecting - Find Caregivers and Careseekers
To become a proactive sales team, we need assistance developing an outreach process. We would like to equip our sales team with a plan that guides them in researching new prospects, identifying key contacts, and reaching out with compelling messages. We would like you to create a simple step-by-step strategy for prospecting in our target market. We need students to find caregivers and people who are looking for elder care, get their information and add them to our directory. We need a list of about 300 more caregivers across Canada and 300 families looking for in-home elder care.
Marketing Intern - Grow a Facebook Group
We’re looking for a student to help us source, curate, develop, and post the content implementing strategies to increase awareness and nurture engagement in our facebook group. We are a health care company in the elder care space, looking to help families find caregivers. This project needs someone who is willing to help caregivers find meaningful work, share resources in the group and build trust amongst families and health care workers. Someone who is willing to engage and ask questions that could help grow our business by providing this group with the right tools.
Website Development
We would like a new website for our health tech company in the elder care space. We help families find caregivers, manage billing and insurance and also coordinate care using AI. We are a new startup looking to build our first MVP. We would like to work with students to develop a new website for us. Students should be prepared to: Conduct a needs analysis to determine what platform would be best suited for a health tech company with scaling needs Create a design proposal including wireframes or low-fidelity mockups for our company's review. Build a fully-functioning website in mobile and desktop version, with our assistance in providing content and copy. Provide training on updating and maintaining the site.
Website UI / UX Design & Prototype
Our company would like to explore re-designing our current website with a prototype for a new digital health platform for elders. We would like a group of students to design a new prototype web application based off of our current website’s functionality. This will involve: Conducting background research on our existing web application for the product. Identifying key areas of our current website and what areas of focused might return the best results in a redesign. Learning and using various software design tools. We strongly recommend students learn how to use Figma as this is the latest and greatest tool currently available. Creation of a screen by screen UX / UI prototype of a web application which can be used on all major browsers and be mobile friendly Creating a modern design that can be easily iterated over tim Bonus steps in the process would also include: Conducting UX UI testing with real potential users potentially involving paper prototypes or other software tools to support this
Digital Marketing Strategy
We want students to help us develop a digital marketing strategy to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us. The main questions we’d like students to help us answer are the following: How should we promote our company? What social media channels should we utilize? What budget is appropriate for advertising? What messaging should we use? Situation / Competitive Analysis Digital marketing strategy Digital marketing plan, including SEO plan, PPC campaign plan, e-mail marketing plan, social media marketing campaign plan, content calendar, etc. (depending on client's needs) Web analytics, evaluation, and control of the digital marketing plan
Market Validation Study for Health Tech Startup
We are looking to gain a better understanding of out target market to ensure we are positioning ourselves in the right segment, offering effective benefits, and creating the best marketing messages. We are a new healthcare startup operating in stealth mode within the elder care space. To accomplish this, you could focus on providing: A complete analysis of our offerings, our target market, and the positioning of our brand. Conducting empirical interviews and/or questionnaires for insight into our ideal customer personas. Executing further market research to develop a comprehensive report of our target market. We hope to gain a comprehensive understanding of our target market and how we can better satisfy their needs. We would like recommendations on how to improve our positioning, brand, and products to better suit the market.