- Bio
-
I'm an experienced full-stack marketer with a proven track record for driving growth and engagement! I recently completed a year-long contract with TELUS where I got to lead impactful campaigns that drove unprecedented growth.
I'm currently looking for projects that align with my passions where I can bring value and creativity to before graduating!
I love all things marketing - and I especially love a challenge! Whether it's crafting an impactful email campaign, building engaging and highly creative social strategies, leveraging AI for innovation, or developing data-driven plans I can deliver results.
Can't wait to work with you! Let's create something awesome.
- Resume
- Resume_AlexBalbino.pdf
- Portals
-
-
Vancouver, British Columbia, Canada -
Calgary, Alberta, Canada
-
- Categories
- Market research Search engine optimization Social media marketing Marketing analytics Social justice
Skills
Socials
Achievements
Latest feedback
Individual endorsement
Alex is one of the most creative students I have collaborated with before. Great research and writing skills. Highly recommend!
Learner feedback
Individual endorsement
Endorsing Alex for marketing-related initiatives. His enthusiasm, attention to detail, and communication skills make him a good asset.
Learner feedback
Team feedback
Recent projects
Digital Content Creation
College Brew is a electronic newsletter and blogging site dedicated to improving the lives of college students globally. We wish to share our knowledge, expertise, and knowhow in navigating the tumultuous journey of entering adulthood. The main goal for this project is to create content to better establish our online presence and to build a system and funnel in which users will use our website and its content. More specifically, teams working in this project will be responsible for creating digital content - whether its blogs, short-form videos, or other creative media - that is appropriate for our target demographic (college students). As students yourselves, this is a perfect avenue for you to showcase your knowledge in the niches that you are passionate about!
Frontend Development for Website
College Brew is a electronic newsletter and blogging site dedicated to improving the lives of college students globally. We wish to share our knowledge, expertise, and knowhow in navigating the tumultuous journey of entering adulthood. The main goal for this project is to create content to create a better user-facing online presence. We are seeking to collaborate with students interested in creating and adding some frontend new features to our present website.
Wordpress Content Creation
College Brew is a electronic newsletter and blogging site dedicated to improving the lives of college students globally. We wish to share our knowledge, expertise, and knowhow in navigating the tumultuous journey of entering adulthood. The main objective is to make the website better overall by adding 15-20 pages with strong content and SEO. You will receive the specific pages when the project begins. Additionally, you will be shown samples of related pages from which you may get ideas. We are looking for the creation and regular posting of blog posts and you will work with our founder to create a posting schedule based on market research. As students yourselves, this is a perfect avenue for you to showcase your knowledge in the niches that you are passionate about!
Content Creation
College Brew is a electronic newsletter and blogging site dedicated to improving the lives of college students globally. We wish to share our knowledge, expertise, and knowhow in navigating the tumultuous journey of entering adulthood. The main goal for this project is to create content to better establish our online presence and to build a system and funnel in which users will use our website and its content. More specifically, teams working in this project will be responsible for creating digital content - whether its blogs, short-form videos, or other creative media - that is appropriate for our target demographic (college students). As students yourselves, this is a perfect avenue for you to showcase your knowledge in the niches that you are passionate about!
Work experience
Marketing Director
Beyond Physiotherapy
Surrey, British Columbia, Canada
February 2022 - December 2022
A major part of this role was growing our email list and implementing segmentation strategies that allowed us to push highly targeted campaigns to similar groups of people! It taught me the basics of email marketing and familiarized me with platforms like HubSpot and MailChimp.
Education
other, Business
University of British Columbia
September 2021 - Current
Personal projects
Discord Community Owner
December 2016 - December 2024
My passion for all things marketing started with Discord! I saw a gap in the market for gaming and was able to build a community with a membership upwards of 60,000 people. Managing this server taught how to make data-driven decisions, strategic buying, community management, and most importantly - how to communicate with different audiences to maximize your reach.