Pueblo Science Curriculum Refresh (A-HMB490Y)

Students will design lesson plans aligned with elementary school science curricula, emphasizing key competencies and integrating hands-on learning for online delivery by Pueblo Science. The lessons will undergo iterative development, incorporating critical feedback focused on diversity, equity, inclusion, and pedagogical effectiveness.

Product specifications document - Sharing feedback and achievements

Develop a product requirements document describing how the feedback and achievements that users receive on Riipen could more easily be shared to other platforms, primarily LinkedIn. Currently, all users receive feedback from other users at the conclusion of a project. They also receive gamification awards called "achievements" at different points in the user journey. We would like to promote the opportunity to share achievements and feedback, and provide easy tools for users to do so. The only current offering is for learners; from received feedback they can access a "share" icon to share a piece of feedback to their LinkedIn profile as a "certification." The goal is to get more users leveraging the recognition they receive on Riipen in other contexts, and to make them aware of the benefits of doing so.

User Case Study Creation

Riipen is looking to have students interview up to 5 pre-identified customers, in order to put together content pieces describing those customers' experience with Riipen. Riipen will provide the customer contact information, and will obtain their consent to participate. Students will be responsible for: Interview scheduling Developing the list of questions, with input from Riipen Conducting the interviews (virtually) with customers Writing the case study content Presenting the case studies in a PDF document that uses Riipen branding Following up with the customers to share the final case studies and thank them for their participation Customers will include educators, employers and students. Case studies should be no longer than 1 page each. Our objective is to create content that highlights positive customer experiences with Riipen, which can be used for multiple purposes. A bonus would be for each case study to highlight slightly different aspects of the Riipen experience. Possible uses for the content: Shared with prospects in the sales process Published to Riipen's blog (https://riipen.com/blog) Downloadable collateral for customers through our CRM platform Included in our newsletter in full or in part

Competitive Analysis

It’s important for us to have a better understanding of how our target audience perceives our brand and competitors. We want to develop clarity on our competitive advantages and optimize our marketing strategy.  Given the complexity of Riipen's business model (three types of users: students, educators, employers), we suggest that this focus only on the educator experience. This project will include: An identification of our current competitors An identification of potential future competitors (eg. a large company in a similar industry who may enter the space) The creation of a matrix identifying features shared across the companies and those that are different. A summary of 2-4 paragraphs describing Riipen's competitive advantages and disadvantages relative to the competition identified. This could be done in the form of a SWOT analysis. We will give you access to organizational assets to support this project such as personnel, website analytics, sales and brand collateral, and more. We can suggest names of competitors to research, listed under 'Resources.' Objective We hope to gain a comprehensive understanding of the competitors in our space and how we can differentiate ourselves through our product/service offering, and our messaging.