Social Media and Engagement Strategy for Griottes Polyglottes

Griottes Polyglottes, a company specialized in anti-racism and anti-discrimation workshops through play, seeks to enhance its online presence and engagement. The project aims to create a comprehensive social media and engagement strategy that will help the company reach a broader audience and promote its services more effectively. The team will be responsible for creating engaging social media posts, identifying relevant events for promotion, designing marketing materials, developing a monthly newsletter. Additionally, the team will create polls to measure the impact of the company's workshops and assist in managing the company's email communications. This project will allow learners to apply their knowledge of digital marketing, communication (copywriting specifically) and content creation in a real-world setting. We are looking for a team quite advanced in social media / marketing who can take initiative and who are not afraid of and willing to try their ideas. This position may lead to a part time position after completion.

Website Redesign and Branding for Griottes Polyglottes

The main goal for the project is to recreate the Griottes Polyglottes website on WordPress, improve the copywriting and SEO to clarify the message for ideal clients, and potentially provide a new logo. The project will involve the following tasks: - Analyzing the current website and identifying areas for improvement in copywriting and SEO. - Recreating the website on WordPress with a focus on user experience and visual appeal. - Developing new copywriting that effectively communicates the company's mission and services. - Implementing SEO strategies to improve the website's visibility and search engine rankings. - Potentially creating a new logo that aligns with the company's brand and message.

Data Entry, Personnas and Email Template Creation for Griottes Polyglottes

Project has 2 parts 1- Create personnas and pain points that match the company's services, 2- Data entry in CRM - categorize clients, and connect them with the appropriate personnas.  We would like to update our contact's information in our CRM system and create template emails to send to each category of contacts. We also want to create personnas, determine their pain points and need then match then to our solutions. Each contact would be matched with the appropriate personna, in order to comunicate with them through specific emails / newsleters that interest them and showing that the company cares and wants to stay connected with them. The ultimate goal is to be more connected to our potential clients and to their needs in order offer them the best services, the best workshops they need, and ultimately rank them among the top best places to work for.