Cape Breton University
Cape Breton University
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Andrew Harries
Tom Foord Professor or Practice in Innovation & Entrepreneurship
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Experiential Learning Provider
Issued by Riipen
The Experiential Learning Provider achievement is awarded to educators for creating an opportunity for experiential learning and skill development.
Completed on July 2, 2023

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SFU Beedie School of Business
SFU Beedie School of Business
Burnaby, British Columbia, Canada

Product and Brand Management Consultancy

BUS 455

Sep 10, 2020 - Dec 16, 2020

Is your organization preparing to launch/assess a product, service, campaign, or internal initiative? Could this new undertaking benefit from more thorough analysis? In this assignment, student consultants from SFU’s Beedie School of Business will develop a comprehensive product and brand management plan for a project of your choosing that you can use to execute the project successfully.

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Category Market research + 2
Closed