- Location
- Toronto, Ontario, Canada
- Bio
-
Digital marketing professional with expertise in social media strategy, content creation, and performance tracking. Skilled in developing and executing data-driven marketing campaigns that enhance brand awareness, audience engagement, and revenue growth. Proven ability to craft compelling content, optimize digital channels, and analyze key performance metrics to drive measurable results. Experienced in SEO, email marketing, and paid media strategies, with a strong focus on consumer insights and market trends. A results-driven marketer with leadership experience, a strategic mindset, and a track record of scaling digital presence and achieving notable audience growth through innovative marketing initiatives.
- Resume
- Alexmon Mathew_Resume.pdf
- Categories
- Digital marketing Search engine optimization Marketing strategy Social media marketing Marketing analytics
Skills
Socials
Achievements
Latest feedback
Recent projects
Work experience
Digital Marketing Strategy and Content Creation
Practice PPE Exams
Ottawa, Ontario, Canada
February 2025 - March 2025
E-Commerce Operations Assistant
Habitat for Humanity, GTA
Toronto, Ontario, Canada
September 2024 - November 2024
1. Developed email marketing campaigns using Mailchimp, generating $2,700 in revenue from a single campaign.
2. Created and managed social media content, including video production, photography, and post scheduling.
3. Researched and implemented creative strategies for social media engagement and online listings.
4. Utilized SEO best practices to optimize product descriptions for better search visibility.
Social Media Team Lead
STEM Montessori Academy of Canada
Toronto, Ontario, Canada
November 2023 - March 2024
1. Led a social media and marketing team, developing content strategies and boosting engagement by 2-5%.
2. Recruited and trained new volunteers, enhancing team efficiency in digital content creation.
3. Coordinated with local businesses for community partnerships and branding initiatives.
Digital Marketing Intern
R Dot Ventures
Indore, Madhya Pradesh, India
October 2023 - November 2023
1. Conducted market research and competitive analysis to improve marketing strategies.
2. Assessed domain authority and spam scores to optimize SEO efforts.
3. Gained hands-on experience in Google Analytics and digital optimization tools.
Deputy Manager - Field Sales
Kotak Mahindra Life Insurance
Mumbai, Maharashtra, India
May 2022 - October 2022
1. Led recruitment and onboarding of Agency Partners & Life Advisors, building a strong sales network.
2. Trained and mentored team members, resulting in a 50-70 client portfolio expansion.
3. Conducted business presentations and strategic communications to enhance engagement and sales performance.
4. Managed lead generation and customer outreach, increasing brand visibility and conversion rates.
Education
Digital and Content Marketing
York University
January 2025 - September 2025
Marketing Management
Humber College
January 2024 - December 2024
Personal projects
PORTFOLIO
https://alexmonportfolio.my.canva.site/* What you’ll find in my portfolio:
1. A showcase of my work with STEM Montessori Academy of Canada, Habitat for Humanity GTA, and more.
2. Creative campaigns that demonstrate audience growth, including scaling an Instagram page to over 5 million engagements.
3. Academic projects and professional achievements, such as Dean’s List honors at Humber College, top-ranked student at University of Mumbai and leading strategic marketing projects like Team Verve's award-winning simulation
4. I am currently studying Digital Marketing at York University, following my previous completion of a Marketing Management program at Humber College