This semester MBA-level students working in groups of 5 to 7 will apply their knowledge in digital marketing to help your organization develop a digital marketing campaign, develop a strategic digital marketing plan, or solve a current digital marketing challenge. Students explore proven practical examples of strategy selection, implementation, and management, and how competitive advantage is created and leveraged over time and distance in the context of rapidly evolving technologies and practice.

Our Bachelor of Commerce students in their final two terms are skilled in delivering actionable insights across various business areas. They are proficient in business process analysis, identifying and addressing challenges and opportunities within an organization. Applying academic theories and industry concepts, they develop practical solutions tailored to real-world business problems. Their expertise covers areas such as Project management, Strategic Management, Organizational structure and alike. When companies partner with our learners, they receive innovative and strategic business solutions. Our students will analyze your business to uncover strategical weaknesses and improvement opportunities in key areas like Project management, Strategic management and Organizational structure. They will also identify business opportunities and develop strategic plans to support your organization’s growth. Through effective team-based collaboration, our students work closely with employers and stakeholders to deliver project outcomes. Their work adheres to ethical and legal standards, ensuring all recommendations are responsible and compliant. In the end, companies gain valuable insights and solutions tailored to their specific needs.

This experience offers learners the opportunity to act as junior consultants, applying strategic management principles to real-world business challenges. Participants will develop skills in analyzing company operations, market positioning, and strategic decision-making. By engaging in this program, learners will enhance their ability to deliver structured, research-backed recommendations that address key business issues, providing valuable insights to industry professionals. What I look for in clients:  A company facing real, multi-dimensional challenges (e.g., market entry, competition, digital transformation).  Firms looking to rethink or realign their strategies.  Businesses willing to share non-confidential data or give access to a representative for student questions. Potential Benefits for Your Company:  Receive fresh, well-researched insights on your business and industry trends.  Get access to consulting-style reports and competitor benchmarking.  Contribute to the development of future business leaders.  Identify strategic gaps or opportunities you may have overlooked.

These students come from various countries with several years work experience in different fields. From architecture and engineering to hotel and hospitality management, finance and insurance, international marketing and trade and HR. The projects will be completed mid-April through end of June, 2025